The Service Pilot

Houston local SEO case study

Search visibility you can see—and customer actions you can measure.

A six-month look at two real Houston service businesses using live Google visibility and first-party Google Business Profile performance—not hypothetical examples.

11,260Combined profile views
952Profile interactions
165Tracked calls
540Website clicks

Ranking movement and current visibility

From the edge of page one to a verified top-three organic result.

TruShine’s earlier position is shown as a range because it comes from the owner’s recollection. The current positions for both businesses were observed directly on September 24, 2026.

TruShine organic rank movement

Query: “window cleaning houston”

Verified at #3

#1#4#7#10#13Owner-reported earlier rangeSep 24, 2026 approximately #8–12owner-reported; not rank-tracker data #3

window cleaning houston

TruShine Window Cleaning

4.9 stars · 282 reviews · 10+ years displayed by Google

#1first local result
#3organic web result
gutter cleaning houston

Houston Gutter Cleaning HQ

4.9 stars · 21 reviews · 10+ years displayed by Google

#1non-sponsored local
#1organic web result

Six-month performance

Google visibility produced measurable customer actions.

Monthly Google Business Profile interactions, April through September 2026. September is partial through September 24.

TruShineHouston Gutter

1209060300AprMayJunJulAugSep* partial 10011010411010578655979605626
TruShine Window Cleaning

607 profile interactions

7,824profile views
103calls
268website clicks
Monthly calls + website clicks● Calls   ● Clicks
Apr
May
Jun
Jul
Aug
Sep*
Houston Gutter Cleaning HQ

345 profile interactions

3,436profile views
62calls
272website clicks
Monthly calls + website clicks● Calls   ● Clicks
Apr
May
Jun
Jul
Aug
Sep*

Demand behind the visibility

The businesses are being discovered for high-intent service searches.

Top search terms reported by Google Business Profile for April–September 2026.

TruShine discovery queries

window cleaning houston373
glass cleaner344
window cleaner246
window cleaning159
houston window cleaning86

Houston Gutter discovery queries

gutter cleaning houston543
gutter cleaning184
gutter cleaner139
houston gutter cleaning54
best gutter installation company…51

Evidence, not promises

What was measured—and what was not.

1

Current rankings

Observed on Google desktop with personalization disabled, English language, U.S. region, and Google’s displayed location of Aliana, Houston, Texas.

2

Profile performance

Six months of first-party Google Business Profile views, interactions, calls, website clicks, and discovery-query data from the managed profiles.

3

Historical context

TruShine’s earlier #8–12 range is owner-reported. It is deliberately shown as a range because a dated historical rank-tracker export was not available.

Important: Search positions vary by location, device, time, competition, and Google systems. Profile calls and clicks are customer actions, not confirmed leads or revenue. This is not a controlled before-and-after experiment, does not attribute every result solely to SEO Pilot, and does not guarantee future rankings. September data is partial through September 24, 2026.

Built for local service businesses

Turn local search visibility into a measurable acquisition system.

SEO Pilot connects the pages, Google Business Profile, local relevance, conversion path, and reporting that a real service company needs to compete.